The Impact of Social Media on The Skateboarding Scene

Skateboarding and social media go hand in hand. Read our blog to learn how skateboarding has been embraced and amplified by social media.

Skateboarding and social media are a match made in heaven. Whether you’re a professional skateboarder or a sports fan, you know how closely intertwined these two worlds are. But have you ever considered how much of an impact social media has on skateboarding? Or, on the flip side, how much has skateboarding impacted social media?

This post will explore the relationship between skateboarding and social media.

What is the relationship between skateboarding and social media?

Skateboarding and social media are the Bonnie and Clyde of the extreme sports world. They’re like two wheels on the same skateboard, carving their own path in the digital age.

Image of broken phone with a skateboarder popping out. Source: dalle 2
Image of broken phone with a skateboarder popping out. Source: dalle 2

It has helped promote skateboarding and bring it to a wider audience. It has also allowed skateboarders to share their skills and experiences with others, connect with other skateboarders, and find inspiration and support for their sport.

Think about it: When did you last see a gnarly skateboarding trick that wasn’t posted on Instagram? Or, better yet, when was the last time a skateboarding video went viral but wasn’t shared on social media? That’s because the relationship between skateboarding and social media is tight-knit.

…the pressure to perform and maintain an online presence can also be a heavy burden.

But it’s not just about sharing cool tricks online. The impact of social media on skateboarding is huge. It’s opened up new sponsorship opportunities, given skateboarders a platform to showcase their skills and creativity, and created a sense of community among skateboarding fans and professionals.

But, as with any tightrope walk, the pressure to perform and maintain an online presence can also be a heavy burden. Take Tony Hawk, for example. He’s a legend in the skateboarding world, but even he struggles with the pressure to keep up with the constantly changing landscape of social media.

Image of skateboarders practicing in a skateboarding track. Source: robson hatsukami morgan, unsplash
Image of skateboarders practicing on a skateboarding track. Source: robson hatsukami morgan, unsplash
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My favorite complete skateboard (at the moment):

Enjoi Whitey Panda Complete Skateboard

The impact of social media on the skateboarding scene | 61vn95mf7ql. Ac sl1184 | skateboard salad
My favorite complete skateboard (at the moment):

Enjoi Whitey Panda Complete Skateboard

I had my board stolen a few years ago and was forced to quickly replace it with a complete. I got one with an Enjoi deck and loved it so much that I still buy the Whitey Panda deck each time I need a new deck. This complete with budget-friendly, beginner-friendly parts, but I still swear by it.

What are the most popular social media platforms for skateboarding?

1. Instagram

Instagram is the most popular social media platform for skateboarding. It’s a visual platform that allows skateboarders to share their tricks, clips, and experiences with a wide audience.

2. YouTube

YouTube is another powerful platform for skateboarding. It allows skateboarders to upload longer videos that give a more in-depth look at their tricks and stunts. In addition, it’s a great platform for tutorials, and many popular skateboarders have built up a significant following by sharing their skills and tips on the site.

3. TikTok

TikTok has become a popular platform for the younger generation of skateboarders. It’s a platform where users can create and share short videos, and the hashtag feature has made it easier for skateboarders to find each other and connect.

4. Facebook

Facebook is a platform that has been around for a while and still has a significant following. It’s a more general social media platform that provides skateboarders a place to connect and share their experiences with friends and family. While it may not have the same level of engagement as other platforms, it still plays a role in promoting skateboarding and building a community.

How has social media helped skateboarding become more popular?

Social media has revolutionized how skateboarding is viewed, shared, and ultimately experienced.

A decade ago, the only way to see skateboarding was to be at a skatepark or flip through a magazine. But now, with a simple scroll or tap, anyone can access a never-ending stream of skate content worldwide.

For skateboarders, this has been a game-changer. It has allowed them to connect with a wider audience, showcase their skills, and find new skating spots. Plus, it has provided a platform for pro skaters to support each other, share tricks and techniques, and connect with fans. Whether landing a new trick or battling a frustrating sesh, social media allows skaters to share their journey with the world.

Image of a man in white shirt, and blue jeans doing a trick in his skateboard. Source: jeremy thomas, unsplash
Image of a man in a white shirt, and blue jeans doing a trick on his skateboard. Source: jeremy thomas, unsplash

How social media has negatively impacted skateboarding

For the skateboarding community, social media has been a double-edged sword. On the one hand, platforms like Instagram and TikTok have opened up opportunities for skateboarders to showcase their skills, connect with fans, and earn a living through sponsored content.

But on the other hand, social media has also commodified and diluted the essence of skateboarding, turning it into a mere spectacle for likes and followers.

While these videos have brought a new wave of exposure and popularity to the sport, they have also sparked controversy and criticism among purists who argue that TikTok is turning skateboarding into a mindless trend.

Take, for example, the rise of “Skate TikTok,” a video genre that features skateboarders performing tricks in front of trendy music, often with slow-motion and flashy filters. While these videos have brought a new wave of exposure and popularity to the sport, they have also sparked controversy and criticism among purists who argue that TikTok is turning skateboarding into a mindless trend.

But despite these challenges, the impact of skateboarding on social media is undeniable. From shaping the aesthetics and trends of online content to inspiring new generations of skateboarders, the interplay between skateboarding and social media continues to evolve in surprising and fascinating ways.

How will technology and social media continue to shape the sport of skateboarding?

Skateboarding, a sport once limited to concrete jungles and rebellious youths, has skyrocketed to global fame and recognition, in large part due to the power of social media.

But what does the future hold? As technology continues to evolve and social media becomes increasingly ingrained in our daily lives, the influence of these forces on skateboarding will only continue to grow. The opportunities are endless, whether that’s through advancements in skateboarding gear, innovative new ways to document and share skateboarding exploits, or entirely new forms of competition.

If you want even more tips and insights, watch this video called Skateboarding: Social Media and ‘Real Life’ Participation – a Documentary from the Better Call Ben YouTube channel.

A video called Skateboarding: Social Media and ‘Real Life’ Participation – a Documentary from the Better Call Ben YouTube channel.

Frequently Asked Questions (FAQs)

Do you still have questions? Below are some of the most commonly asked questions about skateboarding and social media.

How has the internet impacted the skateboarding industry?

The internet has profoundly impacted the skateboarding industry, leading to a significant increase in the popularity of skateboarding. The internet has enabled skateboarders to share their skills and connect with other skateboarders worldwide, creating a vast online community.

How has social media influenced the sport of skateboarding?

Social media has significantly impacted skateboarding in terms of promotion and how skateboarders share their experiences and skills. For example, skateboarders can share videos of their tricks and stunts, inspiring others to try skateboarding and improve their skills.

What are the most popular social media platforms for skateboarding?

The most popular social media platforms for skateboarding are Instagram and YouTube. Both platforms allow skateboarders to share their skills and experiences with others and connect with those passionate about skateboarding.

What role does Thrasher play in the skateboarding industry and its relationship with the internet?

Thrasher, a renowned skateboarding magazine, has significantly promoted the skateboarding industry and its relationship with the internet. With its vast online presence and a large following, Thrasher has been able to spread awareness about skateboarding culture, events, and products to a wider audience.

Conclusion

Well, folks, it’s been quite a ride exploring the relationship between skateboarding and social media. One thing is certain whether you love or hate it: skateboarding and social media are inextricably linked in the digital age. And for better or worse, their relationship will only continue to grow and shape the future of the sport. So, let’s give a round of applause to the skateboarders and social media influencers helping push the limits and keep this niche rolling forward. And remember, always wear a helmet and a filter before you post those gnarly slams!

Did you learn everything you wanted to know about skateboarding and social media? Let me know in the comments section below. I read and replied to every comment. If you found this article helpful, why not share it with a friend? And for more tips and tricks on skateboarding, check out my full blog. Thanks for reading, and keep on shredding!

Key Takeaways

This article covered skateboarding and social media. Here are some key takeaways:

  • Social media has helped to increase the popularity of skateboarding.
  • Instagram, YouTube, and TikTok are the most popular social media platforms for skateboarding.
  • Skateboarding and social media have influenced each other, with the sport shaping the content shared on social media and social media changing the way skateboarding is perceived and practiced.
  • Technology and social media will continue to shape skateboarding in the future.
  • The rise of skateboarding and social media has also impacted Thrasher magazine and the skateboarding industry.
  • Skateboarding has become a powerful tool for self-expression and creativity on the internet.

Helpful resources

Steven Portrate
Written by Steven Sadder, Staff Writer

Hey! I'm Steven, a lifelong skater, and proud New Yorker. I’ve been skating since I was a teenager. I may be a bit older now, but I'm not slowing down. Follow me for skating tips and latest gear reviews.

Nick eggert.
Edited by Nick Eggert, Staff Editor

Nick is our staff editor and co-founder. He has a passion for writing, editing, and website development. His expertise lies in shaping content with precision and managing digital spaces with a keen eye for detail.

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